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| Tele2 / Comviq |
 The
European Computer Telecoms Group (ECT), Europe’s market
leader for intelligent value-added services, has provided a turnkey
solution for Ring Back Tone Application to the Tele2 Group, Europe’s
leading alternative telecommunications supplier of fixed-line and
mobile telephony solutions. ECT thus brings its new solution to Scandinavia
after successful implementations in Germany and China. In a competitive
bidding process, ECT was recently awarded the contract for Tele2’s
new product, Ringuppsignaler. With its extensive experience in ring
back tone projects, ECT was able to provide Tele2 customised user
and network interfaces with the shortest possible time-to-market
and highest possible cost-efficiency. “I am pleased that our
long-time partner, the Tele2 Group, has now also joined the ranks
of major mobile operators utilizing our solution for Ring Back Tone Application,” said Dr. Marshall E. Kavesh, the ECT Group’s
CEO.
Ring back tone is a completely new type of entertainment service
for mobile phones that has proven to be very profitable in Asia and
other countries. Now Tele2/Comviq is the first mobile carrier in
Scandinavia to offer its customers ring back tones, both tapping
new revenue streams and further differentiating its mobile services
from the competition. The new service can be seen at www.comviq.se/.
With the ECT Ring Back Tone Application, mobile customers can choose
various songs, jokes or other sounds played to the person who calls
them at the same time as they hear the familiar ring back tone. The
service works regardless of who calls. Anyone who is a Tele2/Comviq
mobile subscriber or has a mobile calling card can use the service.
The ECT Ring Back Tone Application allows operators to market the service
together with one or several content providers, who by own-branded
web portals serve as indirect sales channels and contribute to the
commercial success of the new service. The mobile-user can set the
ring back tones based on the person calling as well as the time of
day and date. Subscribers can buy and configure their personalised
ring back tone over a wide variety of user interfaces, including
the Internet, WAP, interactive voice response (IVR), and SMS.
The ECT Group offers an easily customized and scalable solution for
the Ring Back Tone Application, having realized several successful projects
with major carriers across Europe, including Vodafone D2 in Germany.
The solution includes network interfaces for post-paid and prepaid
billing and provisioning, a statistics package as well as a content
provider interface.
“For over five years, the Tele2 Group has utilized our technology,
including the AutoCarrier® Softswitch
and INtellECT® Intelligent Network,
to realize value-added services across Europe,” said ECT CEO
and company co-founder, Dr. Marshall E. Kavesh, “With the new
Ring Back Tone Application, we are particularly proud to have the opportunity
to further contribute to Tele2’s cost advantages and innovative
product portfolio.”
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| Status 06 / 2007 |
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